Keeping track of trends and staying current is one of the most important traits in someone who uses marketing or advertising. Facebook marketing is a valuable tool that many businesses use. You can easily create a simple but effective marketing campaign on Facebook simply by using the advice provided to you here.

Richard Vanderhurst suggests that having a contest is a good way to make more people pay attention to your Facebook page, so be sure you use this to your advantage. Reward them with prizes and incentives if they like your page. Be sure to follow through on any promises you make.

Creating a contest for your Facebook page is something that you can have some success with. Offer entries in return for liking your page. Make an announcement of who the latest winner is, and whenever you want to bump up your subscriber base, use this strategy.

Facebook is a great content sharing tool. This can be a formal tool to get your business on the map. Treat it as such. Make sure that you incorporate professional posts about your product on your page. This will increase your traffic and profit in the long run.

Facebook Offers lets you provide freebies or host contests easily. All you have to do is set up the offer, then switch it to a Promoted Post through your wall. If you are offering something great, it may be worth promoting it more broadly, including non-fans.

A fan base is something that you will want to expand as much as possible. Wait until you have a decent number of fans before you invest a lot of money in marketing. When you reach that goal, you get more followers from promotions.

Don’t think that Facebook can’t help you market, because it has helped businesses out time and time again. Since Facebook has such a diverse group of users, the marketing potential is truly unlimited. Use the advice you’ve read here to ensure you get great results.